DigiWise vs a freelancer
A freelancer is one person. That is the strength and the risk.
Hiring one good person can be the best value there is, and a section below says when. This page is about what your account does in the weeks that person is away, and how you would know.
4.6/5 18 reviews (opens in a new tab) Managed by our team: $997/mo per account, up to $10,000/mo of ad spend. No commitment.
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1,000+
accounts audited
audits by Attilio Curcio
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$1,000s
of waste found
audit reports
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4.6/5
on Trustpilot
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20
years of Google Ads
Attilio Curcio, founder
1,000+ Google Ads accounts audited
Google does not stop spending because someone went quiet.
A freelancer gets ill, takes a client who pays more, or simply has a bad month. None of that is a character flaw. It is what one person is.
The account, meanwhile, spends every day at the rate it spent last week.
And much of what breaks in an account makes no noise: the campaign still looks enabled, and the money still goes out.
That is why the audit's last check asks whether anyone is minding the account at all. The data can answer it, even when the screen cannot.
What breaks without telling you
- C-11 Ads silently blocked or rotating wrong Enabled ads disapproved on policy (they just stop showing - nobody warns you) and ad groups showing weak ads as often as winners.
- C-09 Campaigns switched on but not running Campaigns that look active in the list but are not actually serving - with the reason.
- C-13 Tags that went quiet Enabled conversion actions that have recorded nothing for 30+ days while spend kept running.
- C-22 Is anyone minding this account? Who last touched the account (human vs automation), what kind of work it was, Google's own unread suggestions triaged into act vs ignore, and Google's own account grade.
Four of the 22 checks the audit runs on every account. All 22, with what each one reads, are on the methodology page.
A reply time in the plan, not a promise in a chat.
With one person, availability is whatever that week allows. Sometimes it is an hour. Sometimes it is two weeks, and you find out by waiting. Ours is written down before you buy anything.
Managed by our team
- You write, we answer within
- 1 business day
- Price
- $997/mo per account, up to $10,000/mo of ad spend
- On the dashboard
- Unlimited users
- Weekends
- Not counted: the reply time is in business days
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Nothing waits on one desk
A team runs the account, led by Attilio, so a holiday, an illness or a busy week does not become a gap in your account.
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The night shift is software
DigiWise AI re-reads the account after midnight, runs the same 22 checks and ranks what it finds. It surfaces the work; it never touches the account on its own. A person decides and applies.
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The report arrives unasked
One page a month of what changed and what it did, in your currency. It lands whether you wrote to us that month or not, so a quiet month is still an accounted-for month.
What covers the account instead.
Attilio and the team he leads run it, so nothing waits on one person being available, and Attilio stays your single point of contact.
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Attilio Curcio
Founder
He has the final say on anything that matters and stays your single point of contact.
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The team he leads
The day-to-day work on your account
They make the changes, check them and answer when you write. Your account is never left waiting on one person being available.
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DigiWise AI
Re-reads the account every night
It runs the same 22 checks after midnight and ranks what it finds. It surfaces the work; it never touches the account on its own.
Write and you get an answer within 1 business day. It is written into the plan.
Four ways to get this done, and a freelancer is one of them.
Read the first row and the last one: who does the work, and what it costs you on the day they stop.
Who does the work
- A freelancer
- One person, as their week allows
- An agency
- Whoever the agency assigns, and it can change
- You, with a tool
- You do
- DigiWise
- Attilio and the team he leads decide and apply; software reads the account every night
How it is paid
- A freelancer
- By the hour, or a retainer
- An agency
- Often a share of what you spend
- You, with a tool
- A monthly subscription
- DigiWise
- A flat fee: $997/mo per account, up to $10,000/mo of ad spend. Never a share of your spend
What arrives
- A freelancer
- Depends who you found
- An agency
- Often a monthly presentation
- You, with a tool
- Charts you have to read
- DigiWise
- The work done, and one page a month of what changed
What it costs to stop
- A freelancer
- You start the search again
- An agency
- Often a notice period
- You, with a tool
- Nothing, and nothing changes
- DigiWise
- Nothing: no contract, and the account and everything in it stays yours
Three cases where one good person beats us.
We would rather you read this now than discover it in month two. Any of the three below, and the honest recommendation is a freelancer.
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Your spend is at the bottom of the range
Our plan is $997/mo per account, up to $10,000/mo of ad spend. At the bottom of that range, the fee is a large share of the money it is meant to improve.
A good freelancer on an hourly rate is better arithmetic, and that is what we will tell you on the call.
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You already have someone good, and available
If the person running your account answers you, shows their work, and the numbers move, there is nothing on this page worth switching for. Keep them.
Want a second opinion on the numbers? Run the free audit and take it to them: a cheaper answer than replacing anyone.
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You want someone who picks up the phone
We work by email, with a reply time set by the plan, and there is no number to ring at nine in the evening. The reply time counts business days, so a weekend waits.
A freelancer who answers at once, or on a Sunday evening, has a real advantage there, and we are not going to pretend otherwise.
If one of those is you, the useful thing on this site is not a plan. It is the Free AI Audit or the free checklist: take either one to whoever runs your account.
In their words.
4.6/5 on Trustpilot Read all 18 reviews
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"Great communication with Attilio. He's easy to reach and helps you through the process without being too 'techie'. Will return, for sure."
Bart Van Wassenhove, BE - Trustpilot verified -
"Attilio and DigiWise are fantastic! The personalized help and accurate reporting has been very helpful. Highly recommended."
Kate, US - Trustpilot verified -
"DigiWise provides excellent service that is proactive, collaborative and attentive."
David, US - Trustpilot verified
What people ask before they switch.
What happens when someone on the team is away?
The work continues. Attilio and the team he leads run your account, so nothing waits on one person being available. Attilio stays your single point of contact either way, and DigiWise AI re-reads the account every night, whoever is at their desk.
How fast do you answer?
Within 1 business day: it is a line in the plan, not a promise in a chat. The monthly report lands whether you wrote to us that month or not, so a quiet month is still an accounted-for month.
Who decides what changes in my account?
A person, always. DigiWise AI runs the 22 checks every night and ranks what it finds; it never touches the account on its own. Attilio and the team he leads read what it surfaced, decide what is worth changing and apply it, and every change is logged with its date in your monthly report.
Is this more expensive than a freelancer?
Often, yes. The plan is $997 a month per account, for ad spend up to $10,000 a month (a quote above), and a freelancer may well quote less. The difference pays for cover, a written reply time, and a report that arrives whether or not you chased anyone. If your account does not need those, the freelancer is the better buy, and we will say so.
My last freelancer went quiet. How do I find out what state the account is in?
Run the Free AI Audit on it. Three of its checks answer exactly this: C-22 says who last touched the account, and whether it was a person or an automation; C-09 finds campaigns that look active but are not serving; C-11 finds ads disapproved on policy. For the audit, our software only reads the account.
Do I keep control of the account?
It never stops being yours. We work on it as an invited manager, with no contract and no notice period. You cancel from your billing page, we remove our access, and the account plus everything we built in it stays where it is.
Find out what state the account is in.
Thirty minutes, your screen, your numbers. If a freelancer is the better answer for the account in front of us, you will hear it on the call. Managed by our team: $997 a month per account, for ad spend up to $10,000 a month (a quote above), no commitment, no notice period.
4.6/5 18 reviews (opens in a new tab) Comparing something else? An agency or doing it yourself.